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Chris Bass, Director of Marketing for Booktango, joins Bookgoodies host Deborah Carney for a discussion about self pulblishing and how Booktango helps authors, plus allows them to keep more of their royalties.
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What’s the biggest misunderstanding between authors and publishers? It’s almost always sales and royalties What publisher pays authors the entire sales price of their book? One does. Such a claim could sound too good to be true. However, for authors that e-publish through Booktango, one of the new players in the e-publishing industry, it is true.
Here’s the fine print:
-Your e-book must be purchased through the Booktango online bookstore. The book will be available to buy through all e-reader devices, but the e-books retailers will take their standard fee. Booktango takes nothing.
-The offer is good for books published via Booktango (and sold through its online bookstore) through July 4, 2012.
-The offer remains in effect for the life of the e-book.
-For sales made through those other retailers, the author retains 100% of the net royalties – in other words, royalties earned after the e-book retailer’s standard fee is deducted.
Some topics we cover:
Why e-publishing is good for the book industry.
Why traditionally published authors are turning their back catalogues into e-published books.
Why traditional publishers need to innovate.
How Booktango will differentiate itself in the market long-term
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